SAMILBIO to Launch New 'Chaeyun' Skincare Products in November, Expands Consumer Touchpoints Through Experiential Exhibitions

Company preparing whitening cream and gel for acne-prone skin care; to seek product consultations and partnership opportunities at K-INNO WEEK

SEOUL, South Korea, Oct. 31, 2026 /PRNewswire/ -- SAMILBIO is expanding its cosmetics business with the launch of new skincare products and experiential exhibitions this November. The company, which operates the skincare brand "Chaeyun," will introduce a whitening cream and a gel for acne-prone skin care, and plans to gauge consumer response to the products on-site at its exhibitions.

According to SAMILBIO, the two new products are being prepared for launch in November 2026. The company is also pursuing cosmetics development using patented bacterial strains as a core part of its business. Alongside the product launch, it plans to create opportunities to introduce the products in person and hear feedback on the user experience.

The company is preparing to take part in two events in November. First, it plans to introduce its products and business ideas at the Hoseo University Industry-Academia Cooperation Festival, to be held from 10 a.m. to 5 p.m. on November 4. The content of its presentation will be organized to suit the format of its participation, and the specific venue and exhibition layout will be finalized following confirmation.

SAMILBIO will then take part in the "2026 SME Innovation Week (K-INNO WEEK)," to be held November 18–20 at Cheongju OSCO. At the event, the company plans to introduce its products to visitors, focusing on cosmetics experience exhibits and product consultations.

The company's priority at these exhibitions is communicating with consumers who experience its products firsthand. It plans to give visitors the opportunity to try the cosmetics and ask questions, and to use the reactions it observes on-site as a reference when considering directions for product improvement. By holding exhibitions timed with the product launch, the company intends to hear opinions from both consumers and industry professionals on-site.

In addition to delivering product explanations, SAMILBIO plans to observe which aspects visitors show interest in. It will collect feedback from the experience and consultation process and use it to refine its products and business. For a company preparing for a launch, the exhibition floor serves both as an opportunity to widen consumer touchpoints and as a venue to gauge response to its products.

The company is also exploring potential business partnerships. SAMILBIO views K-INNO WEEK as an occasion for small and medium-sized enterprises to showcase their technologies and products and to find opportunities linked to investment and exports. Through this participation, the company plans to promote its cosmetics and related businesses and explore new partnership opportunities by engaging with on-site industry representatives.

Detailed operations for each event will be determined according to the final exhibition layout. Which products will be displayed and whether on-site sales will be offered have not yet been decided. SAMILBIO will finalize its exhibition content to fit the conditions of each event, continuing its preparations around the core approach of product experience and consultation.

SAMILBIO, which opened for business in April 2023, operates the skincare brand Chaeyun and has been developing cosmetics using patented bacterial strains. While continuing related development, the company plans to promote its products through the November launch and event participation. Feedback gathered on-site will be used as a reference when considering directions for improving its products and services.

"At this exhibition, we want to give consumers the chance to try our cosmetics firsthand and ask questions," SAMILBIO said. "We plan to observe how people respond to our products on-site, introduce our business and products, and explore new possibilities for collaboration."